Uber has announced a couple of notable updates to its business-focused platform, as the ride-hail giant seeks fresh revenue streams after a turbulent six months that saw gross ride bookings fall by up to 73% on last year.
The launch also comes as businesses figure out a way to safely exit lockdown and return their workers to offices and warehouses without enduring crowded public transit — something that Uber’s latest services go some way toward addressing. In the coming weeks Uber is introducing a new group rides product for employees, enabling companies to organize journeys for workers to travel together — it’s essentially a carpool for coworkers.
Employees hit the “choose group rides” button in the main Uber app, and Uber then matches them with fellow workers traveling roughly in the same direction.
Ride-sharing is perhaps not the most alluring prospect during a global pandemic,