Playspace by Connatix Emerges as Key Technology for Publishers to Improve Engagement and Video Monetization | News

NEW YORK, Oct. 8, 2020 /PRNewswire/ — Connatix, the next-generation video technology company for publishers, announced today that multiple publishing partners have successfully integrated with the Playspace platform including AccuWeather, Gray TV, and The Washington Times. In June, Connatix launched Playspace as the first video monetization technology that creates relevant, editor-friendly formats with built-in revenue. 

Playspace makes it easy for publishers to boost their video revenue while enhancing the editorial experience by generating swipeable story units that feature content highlights from articles and videos. The platform was built with a video-first ad server and exchange to scale content and ensure maximum monetization. As part of the rollout, the Story Player – a key offering in Playspace – features an enhanced design based on reader engagement patterns, and a video revenue engine that was built from the ground up. Since launch, Connatix has grown publisher integrations by nearly

Read More

Competition emerges in the Seattle-area human-composting funeral business

Death isn’t new. But this November, the Seattle-based funeral home Recompose expects to open for business, giving us a whole new way to deal with our earthly remains: natural organic reduction (NOR), more commonly known as “human composting.”

For years, Recompose has been the only funeral home proposing to offer NOR, an alternative to traditional burial and cremation, but now it’s got company — competition.

Herland Forest, a natural-burial cemetery (no embalming, no caskets) in Klickitat County, received its NOR license from the state Funeral and Cemetery Board in July and is awaiting its first client. Return Home (formerly Adamah) plans to open its Auburn facility in the spring.

“We want to make a third means of disposition,” Micah Truman, founder and CEO of Return Home, said of his company. “It will take a lot of work to be recognized that we’re not cute, not a boutique, not ‘fun,’ not

Read More