The Coachella Valley Music and Arts Festival is one of the most famous music festivals in the world and is also amongst the most profitable, grossing an impressive $114.6 million in 2017, which set a record for the first recurring festival franchise to earn over $100 million. Coachella, Stagecoach and the BNP Paribas Open tennis tournament are attractions that have drawn millions to the Coachella Valley over the years, but scientists warn that this could change as extreme heat becomes a dangerous reality.
The Coachella Valley is a desert region in southern California with virtually zero annual rainfall and an annual average temperature of 22.8°C, which makes it a desirable destination for those seeking year-round warmth. While this region hosts world-renowned events and is unlikely to lose popularity anytime soon, a study warns that rapidly rising temperatures are threatening the
Amazon already got rid of checkout lines at its brick-and-mortar Amazon Go stores. Now it wants to make getting into those stores easier too. Last week, the retail giant started letting people use its latest biometric tech — a palm reader dubbed Amazon One — to enter two Amazon Go locations in Seattle. Amazon unveiled the new tech ahead of its annual Prime Day shopping event, which will take place Oct. 13-14 this year.
“Amazon One is a fast, convenient, contactless way for people to use their palm to make everyday activities like paying at a store, presenting a loyalty card, entering a location like a stadium, or badging into work more effortless,” Dilip Kumar, Amazon’s vice president of physical retail and technology, said Sept. 29 in a blog post. “The service is designed to be highly secure
Amazon announced a new payment technology on Tuesday, which uses the palm of your hand instead of plastic or cash. While the Amazon One palm scanners have some traction—the company says it’s actively discussing expanding the technology with several potential customers—privacy concerns may be a roadblock to widespread adoption.
Amazon One is a new form of contactless payment technology that scans your palm to identify you.
The e-commerce giant plans to test its Amazon One palm scanners at two of its physical stores in Seattle.
Some details remain unclear, but privacy concerns could be a major obstacle to widespread adoption.
How the Amazon One Technology Works
Biometric authentication has been around for years. Most consumers are familiar with the facial or fingerprint recognition technology they can use to unlock their phones.
Amazon One’s payment technology uses proprietary algorithms to scan the unique features below the surface of a
Earlier this week, Amazon unveiled Amazon One: new technology for its Amazon Go stores that lets shoppers pay for their groceries by scanning the palm of their hand. By analyzing the shape of your hand and the unique configuration of veins under your skin, Amazon says its technology can verify your identity the same way facial recognition does.
Although Amazon One will initially be used for payments only, it’s clear the tech giant has much bigger ambitions for this hardware. In the future, it says, Amazon One could not only be used for shopping but as a replacement for tickets at music and sporting events, and as an alternative to your office keycard, letting you scan in with a swipe of your hand. In other words, Amazon One isn’t a payment technology. It’s an identity technology, and one that could give Amazon more reach into your life than ever before.
What if grabbing a drink from the store was as easy as getting one from your fridge?
Amazon is approaching that level of frictionless commerce with its new Amazon One palm-reading biometric identification system, especially when combined with its existing checkout-free retail infrastructure. Convenience for consumers means more cash in Amazon’s account, and for better or worse, this one-two technological punch could help the tech giant put more shoppers in the palm of its hands.
Those are some of my takeaways after experiencing the technology at one of the two Amazon Go convenience stores where it debuted Tuesday in Seattle.
Without needing to pull anything from my pocket to identify myself or pay — no need to unlock a smartphone, or fish a credit card from a wallet — going from storefront to shelf to sidewalk
FILE – In this March 4, 2020 file photo, people walk out of an Amazon Go store, in Seattle. Amazon is rolling out a new device for contactless transactions that will scan an individual’s palm. The Amazon One, which will initially launch in two Amazon Go stores in Seattle, is being viewed as a way for people to use their palm to make everyday activities like paying at a store easier. less
FILE – In this March 4, 2020 file photo, people walk out of an Amazon Go store, in Seattle. Amazon is rolling out a new device for contactless transactions that will scan an individual’s palm. The Amazon One, … more
Photo: Ted S. Warren, AP
FILE – In this March 4, 2020 file photo, people walk out of an Amazon Go store, in Seattle. Amazon is rolling out a new
Amazon already got rid of checkout lines at its brick-and-mortar Amazon Go stores. Now, it wants to make getting into those stores easier too. Starting Tuesday, the retail giant will let people use its latest biometric tech — dubbed Amazon One — to enter two Amazon Go locations in Seattle.
“Amazon One is a fast, convenient, contactless way for people to use their palm to make everyday activities like paying at a store, presenting a loyalty card, entering a location like a stadium, or badging into work more effortless,” Dilip Kumar, Amazon’s vice president of physical retail and technology, said Tuesday in a blog post. “The service is designed to be highly secure and uses custom-built algorithms and hardware to create a person’s unique palm signature.”
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New technology announced Tuesday by Amazon that allows the palm of a user’s hand to double as a credit card or company ID could find its way into use in office buildings and sports stadiums, according to the e-commerce giant, which said it chose the palm technology because it’s “more private” than other biometric markers as consumers continue to have concerns over data privacy and big tech.
The technology, called Amazon One, uses custom-built algorithms and hardware to create a person’s unique “palm signature,” allowing for everything from making credit card or loyalty card purchases to entering a location like a stadium, or badging
Amazon wants to make your offline shopping experience a lot more contactless. The e-commerce company is introducing a new biometric technology that can identify you and verify your credit card purchases at stores by simply scanning your palm.
Called Amazon One, this technology will soon begin showing up in Amazon’s own retail stores — starting with two of the company’s Amazon Go outlets in Seattle.
However, Amazon says it’s planning to license the tech to third parties as well and expand beyond just contactless payments. With Amazon One, employees could, for instance, authenticate themselves into offices using their palms or customers could use their loyalty subscriptions at stores without the need to always physically carry the cards. Essentially, Amazon hopes to turn your palm into an all-encompassing ID system for all your cards and identification with Amazon One.
Amazon One will be available inside terminals at the entrance of stores