Apple Launches iPhone 12 Line With 5G Speeds, New Screens
(Bloomberg) — Apple Inc. unveiled its latest range of iPhones, a product line that Wall Street expects will kick off a new cycle of sales growth for the world’s largest technology company.

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At a virtual event on Tuesday, the company showed off the iPhone 12 in black, red, blue, green and white with a 6.1-inch screen. It starts at $799. A smaller version, the iPhone 12 mini, costs $699. The phones use aluminum sides.
There’s also an iPhone 12 Pro, starting at $999 and a iPhone 12 Pro Max that costs at least $1,099, both with stainless steel edges. The Max has a 6.7-inch (17 cm) screen, Apple’s largest ever, while the regular Pro has a 6.1-inch display. They come in blue, gold, graphite or silver.
Some analysts praised Apple’s pricing strategy, especially the $699 mini handset which may entice users with older, smaller iPhones to upgrade.
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