Teads Launches ‘Teads Conversions’ for Performance Buyers and inRead Stories for Extending Social Campaign Reach

  • ‘Teads Conversions’: the new robust lower-funnel solution, geared to drive traffic and on-site conversions for advertisers

  • ‘inRead Stories’ and ‘inRead Social B2B’: allowing brands to extend the reach of their social campaigns beyond the walled gardens

Today, Teads, The Global Media Platform, unveiled a suite of updates including the expansion of its robust performance offering along with new social products and measurement solutions. The announcements were made during the inaugural ‘Teads Partner Day’, a global virtual event that brought together more than 1,000 brand marketers, agency partners and trade journalists.

Among the main innovations the company announced is ‘Teads Conversions’, a new performance programmatic solution geared towards helping brands deliver on-site conversions such as leads, add to cart, registrations and sales. This solution allows clients to access Teads’ high quality traffic and premium publisher inventory while optimizing towards lower-funnel outcomes via the leading DSPs in the marketplace. The solution

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Tech review: Samsung Galaxy S20 FE might be the flagship smartphone for these trying times, Reviews News & Top Stories

With the Covid-19 pandemic still raging and the economy battered, many consumers are likely to be tightening their purse strings.

Perhaps keeping that in mind, Samsung has delivered a “lite” flagship smartphone – the Galaxy S20 FE 5G. This “Fan Edition” gets a $800 price cut from the flagship S20 Ultra ($1,898) launched in March.

This means Samsung had to shed some features from the S20 Ultra. The phone comes with 8GB of system memory (instead of 12GB found in the S20 Ultra), a lower-resolution display (2,400 x 1,080 pixels instead of 3,200 x 1,400 pixels), a plastic rear (instead of Gorilla Glass) and an optical in-display fingerprint sensor (instead of an ultrasonic one).

The camera also gets a downgrade. The S20 FE features a rear triple-camera system instead of S20 Ultra’s quad-camera system that comprises a high-resolution 108-megapixel (MP) wide-angle camera. The S20 FE’s telephoto camera has only a

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Caribu app for reading virtual bedtime stories boomed during pandemic

  • Caribu, an app that lets parents and grandparents read bedtime stories to their children and grandkids virtually, boomed during the pandemic.
  • The app grew tenfold in March, and now its co-founder Maxeme Tuchman says its expanding to the classroom and the home office.
  • Now, the company is pushing for some employers to offer Caribu as a benefit, which could be helpful for parents working from home with young kids. 
  • Visit Business Insider’s homepage for more stories.

If you’re familiar with Maxeme Tuchman’s background, you wouldn’t be surprised to hear she runs a company that promotes reading and education among children.

Tuchman spent more than two years as the executive director of Teach for America’s Miami-Dade branch starting in 2013. She also previously managed education projects under Michael Bloomberg, the former mayor of New York City, and Michelle Ree, the former D.C. public schools chancellor.

But it wasn’t until 2016 that

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EASI: Bringing science and tech to students and teachers | Local News Stories

For over a decade local science teachers have banded together to form the Eastern Arizona Science Initiative. Together, these educators put on annual Science, Technology, Engineering and Math summer camps and provide teacher support.

Paul Anger is the EASI chairperson and one of the creators of the non-profit group in 2008. Anger is also the director for the Eastern Arizona College Discovery Park campus, where the group holds their meetings and multiple youth summer camp activities.

“Teachers meet once a month to go over planning activities to help each other as teachers. A big factor is the extracurricular activities during the summer for the youth,” Anger said. “The idea is Discovery Park will be the hub of science and STEM activity of Graham and Greenlee County.”

Anger said over the years the initiative’s summer STEM camps have grown in popularity. While the cost of attending the three to four-day camps

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Science Centre aims to break boundaries with new series of virtual and on-site events, Singapore News & Top Stories

SINGAPORE – Young children will be able to discover world-changing science in a creative way when the Science Centre’s KidStop Steam Festival for Young Learners kicks off on Thursday (Oct 8).

The four-day event till Sunday (Oct 11) is aimed at children aged three to eight, and melds virtual and on-site events at KidsStop, the Children’s Science Centre.

Steam marries the four disciplines of science, technology, engineering and mathematics (Stem) with the arts so as to foster more holistic, multidisciplinary learning, said Associate Professor Lim Tit Meng, chief executive of the Science Centre.

Virtual events include interactive storytelling and sing-along sessions, while on-site activities include a coding challenge for kids to create and protect their own moving bot, and activities around marine conservation.

An All-In “passport” for $38 per child ($5 for accompanying adults) lets children enjoy both online and on-site activities at the festival.

Steam Festival is the first

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Tech review: Sony Xperia 1 II is a smartphone for shutterbugs, Reviews News & Top Stories

Sony continues to buck conventional smartphone trends.

Its latest, the Xperia 1 II flagship smartphone (available on Lazada), is taller than usual because of the unusual 21:9 screen aspect ratio it first introduced last year.

The Xperia 1 II also eschews the hole-punch selfie camera and the in-display fingerprint reader – used by almost all smartphone vendors to achieve a near-bezel-less display.

Instead, the Xperia 1 II has relatively thick top and bottom bezels to accommodate its front camera and dual stereo speakers. The phone also has a side-mounted capacitive fingerprint reader.

In addition, you will find a headphone jack, a port that has been removed from most high-end phones. The SIM card tray can be removed without an eject tool and comes with a microSD card slot that lets users expand the phone’s 256GB of built-in storage by up to an additional 1TB.

As a result of having these

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Business Insider’s top advertising and media stories for October 5

Hi! Welcome to the Insider Advertising daily for October 5. Lucia Moses here, filling in for Lauren Johnson.

Today’s news: Tech chiefs to testify, why Pepsi isn’t following Coke into hard seltzer, and Triller user numbers disputed.

First: remember to subscribe here to get this newsletter daily.


ted cruz jack dorsey twitter

Sen. Ted Cruz, left, and Twitter CEO Jack Dorsey.

AP/Jacquelyn Martin; AP/Jose Luis Magana


The CEOs of Facebook, Google, and Twitter will all testify before Congress, days before the election, over legal protections for internet companies

Read the full story here.

pepsi pepsico



AP Photo/Paul Sakuma


PepsiCo’s CEO explains why it’s shying away from hard seltzer even as Coca-Cola moves into booze

Pepsi and Coke have been taking different paths when it comes to selling beverages to pandemic-weary consumers.

PepsiCo is focused “100%” on its strategy in energy drinks, CEO Ramon Laguarta said on the company’s earnings call Thursday in response to a question about

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Top Stories: iPhone 12 Mini Rumors, New iPad Air Soon, iOS 14.2 Beta 2

The iPhone 12 is almost upon us, and we’re continuing to hear rumors about what to expect from Apple’s biggest product line. And don’t forget about the new iPad Air that will also begin shipping this month.

Subscribe to the MacRumors YouTube channel for more videos.

Other news this week included fresh rumors about Apple’s plans for mini-LED display technology, details on the upcoming iOS 14.2 update, some Apple Watch tips and how-tos, and more, so check out our video above and read on below for more!

Leaker: iPhone 12 mini to Start at 64GB, Pro Models at 128GB

We’re likely just a few weeks away from Apple unveiling its iPhone 12 lineup, and last-minute rumors continue to surface. The latest word comes from leaker Jon Prosser, who recently claimed that the so-called “iPhone 12 mini” will start with 64GB of storage, while higher-end iPhone 12 Pro models will apparently

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Trilogy books tell success stories using science and technology

MANY are inspired at the modest stories of technology giants such as Apple, Facebook and Microsoft and how it overcame almost insurmountable circumstances to reach the top through sheer hard work and of course science, technology and innovation.

With that being said, the Department of Science and Technology (DoST) has its own success stories to tell as it launches a series of books that celebrates the many success of local small and medium enterprises (SMEs) through innovations.

Dubbed as Science For The People, the book series which DoST Secretary Fortunato de la Peña claims “present the very essence of Filipinnovation that put into reality Science for the People which is our ultimate goal,”— features a trilogy of books namely Science For Scale, Science For Success, and Science For Social Change.

The books were launched on September 24 and highlighted how technological innovations have turned things around for the various enterprises,

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Here are the top finance stories of the day for September 28

Big news to keep an eye on this week is Palantir, the secretive technology firm, making its appearance on the public markets. The startup is expected to hold its direct listing on September 30 and aiming for a $22 billion valuation, according to The Wall Street Journal. 

If you’re not yet a subscriber, you can sign up here to get your daily dose of the stories dominating banking, business, and big deals.

Like the newsletter? Hate the newsletter? Feel free to drop me a line at [email protected] or on Twitter @DanDeFrancesco


An empty a restaurant is seen at the mall, following the outbreak of the coronavirus disease (COVID-19), after shopping malls and bazaars reopened in Tehran, Iran, April 20, 2020.

An empty a restaurant is seen at the mall, following the outbreak of the coronavirus disease (COVID-19), after shopping malls and bazaars reopened in Tehran, Iran, April 20, 2020.

WANA (West Asia News Agency)/Ali Khara via REUTERS


Brookfield Property Partners, which manages mall and retail properties around the world, held its investor-day presentation on Thursday. Alex Nicoll has

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